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Graphs and charts are great, but you can extend your data with location at the helm. Visualize your data on a map to see new patterns. 

You can do much more than simple mapping. Combine your maps with up-to-date demographics, consumer spending, lifestyle, and business data. You can slice, dice, and recombine information to meet any opportunity and gain new insight. There is a brave new world of analytics waiting for you to use in your everyday business life. Turn mountains of unstructured and structured data into powerful intelligence. From simple to scientific, you can ask new questions of your data and get the right answers using location as your new analytic.


Esri Updated Demographics

Perform the most accurate analyses with the industry’s most accurate demographic data.
Esri’s 2013/2018 Updated Demographics database ensures you have the most accurate current year estimates and 5-year projections for categories including:
  • Population — Such as age, sex, race, Hispanic origin, labor force, educational attainment, marital status
  • Households — Such as total households, total family households, average household size
  • Income — Such as household income, per capita income, age by income, disposable income, net worth
  • Housing — Such as home value, owner-occupied units, renter-occupied units, vacant units


Gaining valuable insights about consumer spending patterns in your area can affect your business decisions.

Esri’s consumer data lets you accurately assess what products and services consumers want versus what they actually buy, along with the supply and demand by industry sector and area:

  • Esri Consumer Spending — Amount that households spend for products and services compared to national figures
  • Esri Market Potential — Measures probable demand for products or services by area compared to national averages
  • Esri Retail Marketplace — Measures supply and demand, and reveals retail opportunities

Business Locations and Business Summary

US Business Locations and Business Summary databases provide detailed information about businesses by location and industry classification codes.

The Business Locations database classifies businesses by:

  • Location
  • SIC and NAICS Industry classifications
  • Annual Sales
  • Employees
  • And more

The Business Summary database gives you statistics for:

  • Total sales
  • Total number of employees
  • Number of businesses by industry

You can use Business Locations and Business Summary Data to:

  • Reveal opportunities by industry type, location, business size, sales volume, and employee statistics
  • Identify daytime and evening hiring opportunities by industry classification
  • Define the best types of merchandise to stock by retail industry sectors
  • Research the competitive impact on business opportunities